Beijing Marketing Manager

Location: Beijing 

 

Job Description: 

The Marketing Manager will be responsible for lead generation and growing the company’s online and offline presence. The Marketing Manager will develop and execute online and offline marketing campaigns, in addition to developing partnerships and corporate relationships. This is a position for someone eager to get extensive experience in marketing and business development, while working in a challenging yet collaborative environment. If you live and breathe marketing, we need to talk!

 

Qualifications:

  • Must have strong writing and communication skills in both Chinese and English
  • Must be a hard worker with a willingness to learn
  • Must be outgoing, creative, diligent, and self-motivated
  • Must have strong time-management skills
  • Experience in marketing related work (campus involvement, internships, etc)
  • Experience in social media platforms (WeChat, Weibo, Zhihu, etc.) 
  • Up to date with the latest trends and best practices in marketing
  • Knowledge of the education industry is preferred 

 

Job Responsibilities:

  • Assist Director of Marketing and Office Director in formulating marketing strategy and tactics to promote our company and drive qualified leads to our front door
  • Experiment with a variety of organic and paid acquisition channels: content creation, paid ads, event management, publicity, social media, lead generation campaigns, and much more
  • Produce engaging promotion content and coordinate events for marketing campaigns
  • Oversee in-house and partner presentations, RSVPs, and event success
  • Research and attend industry events - expos, networking events, etc.
  • Build strategic partnerships with key industry players
  • Measure and report performance of marketing campaigns, gain insight, and assess against goals

 

Company Overview:  InGenius Prep (www.ingeniusprep.cn) was founded 8 years ago by law students at Harvard and Yale. In that time, the company has grown to a team of more than 150 full-time employees, 500 part-time employees, as well as offices in the U.S., Canada, China, Korea. 

 

Our primary focus is assisting students in applying to U.S. Colleges and Graduate schools. Our company is fast-paced and exciting. We operate as a team, and everyone is given opportunities to advance in the organization. If you are looking for an exciting, intense, and rewarding employment opportunity, this is the place for you!

To apply: send your CV to [email protected]

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