Marketing Manager - Scholar Launch

Location: Remote 

Job Description: 

The Marketing Specialist will be responsible for lead generation and growing the company’s online and offline presence. The Marketing Specialist will develop and execute online and offline marketing campaigns, in addition to developing corporate partnerships. This is a position for someone eager to get extensive experience in marketing and business development, while working in a challenging, yet collaborative environment. If you live and breathe marketing, we need to talk! 

Job Responsibilities: 

  • Develop strategies and tactics to get the word out about our company and drive qualified leads to our front door 
  • Deploy successful, full cycle marketing campaigns (start to finish) 
  • Experiment with a variety of organic and paid acquisition channels: content creation, paid ads, event management, publicity, social media, lead generation campaigns, and much more 
  • Create marketing content: blogs, email marketing, ebooks, flyers, graphics, etc
  • Plan and execute online events, such as webinars
  • Oversee in-house and partner presentations, RSVPs, and event success 
  • Research and attend industry events: expos, networking events, etc 
  • Produce valuable and engaging content for our social platforms and website 
  • Build strategic relationships and partner with key industry players 
  • Allocate/invest marketing budget funds wisely 
  • Measure and report performance of marketing campaigns, gain insight, and assess against goals 

Qualifications: 

  • Must be a strong written and oral communicator 
  • Proficient in English and Mandarin 
  • Strong public speaker 
  • Must be a hard worker and eager to learn 
  • Must be outgoing, creative, diligent, and self-motivated 
  • Must be extremely proficient with social media platforms 
  • Must have strong time-management skills 
  • Experience in marketing (campus involvement, internships, etc.)
  • Good taste, a sense of aesthetics 
  • Up-to-date with the latest trends and best practices in marketing 
  • Experience in the education industry of China or/and US is preferred 

Company Overview: 

Scholar Launch was founded in 2015 to provide unique academic opportunities for students around the world. By partnering with scholars from top universities like Harvard, Yale, UC Berkeley, Georgia Tech, NYU, Emory, and many others, Scholar Launch built a pool of hundreds of academic mentors who guide high school and college students in advanced, individualized research projects. Since its founding, Scholar Launch has provided these unique mentorships for more than 500 students in hundreds of personalized fields, ranging from computer science to anthropology to biomedical engineering. Together with their academic mentors, students design personalized projects that they complete through one-on-one meetings with their mentor and independent work, while receiving personalized feedback and ongoing guidance. Students have gone on to publish their work, find jobs and internships in these fields, and secure letters of recommendation for college or graduate school from their mentors. 

To Apply: Send your resume to Lia Heflin, HR Manager, at [email protected]

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