Leona Zhu

Graduate Coach

  • MS, Integrated Marketing, New York University
  • BS, Managerial Economics, University of California, Davis

About Leona Zhu

I’m a Master of Integrated Marketing graduate from New York University with a BS in Managerial Economics and a Minor in Art Studio from the University of California, Davis. I have practical experience in various fields, including mentorship of financial projects, marketing strategies, target market analysis, stock market investment, communication goals, integrated marketing analysis, campaign site design, and visitor reception.

Additionally, I have worked as a cryptocurrency expert and media anchor at GoldenSource Capital, where I managed all company operations, conducted cryptocurrency transaction research, provided financial securities and cryptocurrency trading services, and offered cryptocurrency audit services on YouTube, BiliBili, and other media platforms. I also have experience working in marketing and research at City Flash in New York and have been involved in stock speculation for over eight years.

On top of my academic and professional experience, I have advised dozens of students with diverse backgrounds on the college admissions process. I have helped them navigate the complexities of college applications, including essay writing, extracurricular activities, and selecting the right schools for their individual needs.

With my academic background in both managerial economics and integrated marketing, I have gained a solid foundation in both quantitative analysis and communication strategies. As a graduate coach, I can utilize this knowledge to help students navigate the complex process of college admissions. My experience in determining communication goals for different behavior types and performing integrated marketing analysis using tools like Google Analytics can aid in developing strategies to showcase a student’s unique strengths and experiences in their college applications. Additionally, my experience in financial analysis and trading, along with my understanding of the stock market and investment theory, can help students with the financial aspects of choosing a college and applying for financial aid. Overall, my academic background and practical experience have equipped me with the skills to provide comprehensive guidance to students in their college admissions journey.

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Admissions Results

Previous Student Results

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